Snapchat has introduced new methods it plans to reward its group for creativity and content material creation known as Highlight Challenges which promise money payouts of $25,000 or extra.
Snap says that Snapchat Highlight Challenges will supply customers the prospect to win money prizes for creating top-performing Highlight Snaps utilizing particular Lenses, Sounds, or matters. This system is along with the “thousands and thousands per thirty days” the corporate says it pays out to creators globally for top-performing Highlight Snaps.
Highlight Challenges will probably be rolling out subsequent month to Snapchatters aged 16 or older in the USA, with extra markets promised to return within the following months.
Highlight Snaps are much like TikTok movies and launched in November of 2020. In its debut month, the corporate mentioned it paid out greater than $1 million per day to top-performing movies. Variety reports that Snapchat diminished that quantity final June as a result of this system was producing an excessive amount of copycat content material.
Official guidelines for Snapchat Challenges can be found on Snap’s website. The corporate says that Snapchatters can win a share of the overall prize quantity accessible for every Highlight Problem, which is able to usually vary from $1k to $25k, though the minimal prize quantity the corporate will supply is $250. There are occasions the place the corporate plans to “sometimes” make a bigger sum accessible for a selected Problem, nevertheless, although it didn’t specify additional.
Snap says that for every Problem, the highest 50 eligible, related, and highest considered submissions will probably be judged on the next standards: Creativity and Originality, Progressive use of Snap Artistic Instruments, Distinctive POV, and Leisure Worth.
The corporate says that usually, every Problem will characteristic a mean of three to 5 winners, though it stipulates that it reserves the proper to pick extra or fewer on occassion.
Those that wish to take part can accomplish that by visiting Snapchat’s Trending Web page, which will be accessed from the trending image on the highest proper nook of Highlight inside the app. After that, customers can choose the Problem they wish to take part in to see that particular Problem web page, which is able to characteristic the Problem description and entries submitted by the group. Particulars on every problem will be discovered through the “Problem Particulars” hyperlink therein and can record accessible prizes and the submission deadline.